Personalization
This guide describes the steps you need to follow to create personalized content for your audiences.
Within Hygraph you can create relevant content for specific audiences. These entries are variants of the original entry (or baseline) and are
To create a variant in Hygraph:
For any content model which was set up in the connection, you can create or link a variant.
Go to the
Variants
field and click on Create variant of...
or Link existing entries
.After linking a variant publish the entry.
Variants need to be linked to a specific audience. When you have updated the content of the variant entry create or link an audience.
When creating new audiences define the signals for that audience. For example visitors from a specific campaign with an
utm_campaign
.Publish the variant with the audience and the baseline entry. Depending on your publish workflow the personalized content will be shown to a specific audience.
Last modified 4mo ago