Segment Plugin

Send Ninetailed Experience views as Twilio Segment `track` events.

Segment is a powerful customer data orchestration tool. This plugin allows you to send experience views to a Segment as track events via a connected Analytics.js source.

Looking to send data from Segment to Ninetailed instead? Check out the Customer Data documentation.

Installation

Install the dependency:

npm

npm install @ninetailed/experience.js-plugin-segment

yarn

yarn add @ninetailed/experience.js-plugin-segment

Then, add the plugin to the Ninetailed instance:

React, Next.js

import { NinetailedSegmentPlugin } from '@ninetailed/experience.js-plugin-segment'

<NinetailedProvider
  // ...
  plugins={[
    new NinetailedSegmentPlugin()
  ]}
  componentViewTrackingThreshold={2000} // (Optional prop) Number, default = 2000
>
    //...
</NinetailedProvider>

Gatsby

gatsby-config.(js|ts)

plugins: [
    // ...
    {
        resolve: `@ninetailed/experience.js-gatsby`,
        options: {
            // ...
            componentViewTrackingThreshold: 2000, // (Optional prop) Number, default = 2000
            ninetailedPlugins: [
                {
                    resolve: `@ninetailed/experience.js-plugin-segment`,
                    options: {}
                }    
            ]
        }
    }
]

Timing Configuration

The Insights Plugin logs that a component has been seen only after the component has remained within the user's viewport for a specified amount of time (in milliseconds), determined by the value of the componentViewTrackingThreshold property on the Ninetailed instance (see code samples above). If the option is unspecified, the value defaults to 2000.

Default Data Layer Properties

Events sent from this plugin are named nt_experience. They are sent with five default parameters:

Parameters	Value Type	Value Description
ninetailed_experience	String	Experience ID of the experience
ninetailed_experience_name	String	Title of the experience entry from the CMS
ninetailed_variant	String	"control", "variant 1", "variant 2", …
ninetailed_audience	String	CMS entry ID of the audience
ninetailed_component	String	CMS entry ID of the shown variant

Custom Event Properties

You can also define your own variables to push to Segment by passing in a configuration object when instantiating the plugin. To do so, define a config object with a template property whose value is an object consisting of key-value pairs, where the key is the name of the property you want to add to the Segment track event and the value is a string of the desired variable value surrounded by double curly braces ({{ }}).

Available Properties

Property	Notes
experience.id
experience.type	nt_experiment or nt_personalization
experience.name
experience.description
audience.id	ALL_VISITORS if not set
audience.name	All Visitors if not set
audience.description
selectedVariant
selectedVariant.YOUR_PROP	Specify any property key from the selected experience variant
selectedVariantIndex	0, 1, 2, etc.
selectedVariantSelector	"control", "variant 1", "variant 2", etc. This is a mapping of selectedVariantIndex from above.

Example Custom Use

This example shows passing the human-readable name of an audience to a custom event property titled ninetailed_audience_name. The default event properties are also pushed.

React, Next.js

<NinetailedProvider
   // ...
    plugins={[
      new NinetailedSegmentPlugin({
        template: {
          ninetailed_audience_name: '{{ audience.name }}',
        },
      })
     ]}
     componentViewTrackingThreshold={2000}
  >
   //...
 </NinetailedProvider>

Gatsby

gatsby-config.(js|ts)

plugins: [
    // ...
    {
        resolve: `@ninetailed/experience.js-gatsby`,
        options: {
            // ...
            componentViewTrackingThreshold: 2000,
            ninetailedPlugins: [
                {
                    resolve: `@ninetailed/experience.js-plugin-segment`,
                    options: {
                        template: {
                            ninetailed_audience_name: '{{ audience.name }}',
                        }
                    }
                }    
            ]
        }
    }
]